Media Expo 2015, that concluded on July 26 at Paragati Maidan in New Delhi, proved a strategic platform for Roland DG and its India partner Apsom Infotex to present a gamut of innovations in different parameters. They set four different zones to showcase innovations. The Print-and-Cut Zone presented economical VersaCAMM SP-540i, offering fantastic value for money when it comes to creating professional-quality posters, banners or transfers. The affordable and adaptable VersaEXPRESS RF-640A and the SOLJET PRO 4 XF-640, capable of high volumes and quick turnaround to generate great profits, held court in the Print Zone, showing Roland’s ability to produce high quality graphics and prints with dual CMYK inks.
Roland DG’s first dedicated dye sublimation machine, the Texart RT-640, was on show in the Textile Zone, following a fantastic response at the recent Media Expo in Mumbai. Suitable for a wide variety of markets from traditional print designs to high-spec sportswear, the RT-640 has the power and stability to deliver. The incredibly popular and versatile VersaUV LEF-20 was the star attraction in the Customisation Zone – a digital pad printer with the tools to create personalised, profit-generating products such as phone cases and small format signage. Visitors caught them live at Roland’s Media Expo Stand.
Apsom Infotex was in attendance at Media Expo Delhi on the 24th-26th of July in Hall 11, Stand C54 with a full spectrum of Roland DG technology. With a stand designed to display all Roland DG’s digital print machines to their full potential across four different zones, there was something to captivate the attention of all attendees from those at the entry level of print to creative designers and brand owners.
The Print-and-Cut Zone
Representing the print-and-cut sector was the economical CMYK VersaCAMM SP-540i, offering fantastic value for money when it comes to creating professional-quality posters, banners or transfers – enabling businesses to do more with print-and-cut for less. The SPi’s big sister, the best-selling VersaCAMM VS-640i, was also be on display demonstrating how versatile Roland DG’s combined technology can suit all business uses from high quality point-of-sale to vehicle wrap.
The Print Zone
The affordable and adaptable VersaEXPRESS RF-640A and the SOLJET PRO 4 XF-640, capable of high volumes and quick turnaround to generate great profits, represented the print-only sector of the market, showing off Roland’s ability to produce high quality graphics and prints with dual CMYK inks.
The Textile Zone
Roland DG’s first dedicated dye sublimation machine, the Texart RT-640, was on show for the second time at a Media Expo show, following a fantastic response at the Mumbai exhibition. Suitable for a wide variety of markets from traditional print designs to high-spec sportswear, the RT-640 has the power and stability to deliver.
The Customisation Zone
The incredibly popular and versatile VersaUV LEF-20 also returned – a digital pad printer with the tools to create personalised, profit-generating products such as phone cases and small format signage. With the ability to print on almost any substrate to create desirable specialised products, the LEF always makes a splash at Media Expo with its near limitless potential and space-friendly design.
With an aim to show to Indian market just how essential a desktop printer/cutter can be for small businesses, the VersaSTUDIO BN-20 showed just how many great quality options start-up businesses have for desktop printing and customisation, from t-shirt transfers to signage – everything its bigger cousins can achieve in a smaller, economical format.
Says Venkat Adiraju, Roland DG Country Manager India: “Roland DG has a fantastic range of innovative products to offer India’s dynamic market, with personalisation and dye sublimation being particularly exciting concepts alongside our comprehensive and economical print-and-cut range. Our machines are known worldwide for consistency, quality and versatility and Media Expo gives Roland DG and our master distributor Apsom Infotex an opportunity to present these qualities.”