SMI Coated Products and Flexcon Company partnership in India – SMI to provide a full range of solutions across the automotive, outdoor power equipment, power tool, appliance, and electronics markets.
SMI Coated Products, provider of label stock solutions, and FLEXcon, adhesive coating and laminating solutions provider has recently entered into a partnership to provide durable label stocks across India.
Among the largest label stock companies in India, SMI enjoys strong brand presence among printer/converters. Until now, SMI has offered a wide range of paper and filmic label stock solutions using acrylic and rubber-based hot melt adhesives. By partnering with FLEXcon, SMI will offer polyester and vinyl label stocks with high-performance adhesives ideal for harsh environment labeling. The company will initially offer eight of FLEXcon’s UL-recognized base films along with one robust overlaminate. The products will complement SMI’s existing offering to provide a full range of solutions across the automotive, outdoor power equipment, power tool, appliance, and electronics markets.
The two companies share multiple similarities. Both are family-owned, with multiple generations actively involved in their operations. They also share a history of providing customer-focused service and product-focused solutions, with customer requirements being the driving force behind product development and commercialization. Both companies are certified under ISO: 9001; both maintain high integrity, strongly support local community, while striving for environmental sustainability.
“FLEXcon has the capabilities to produce label materials that will enable SMI to effectively penetrate the durables market in their region,” says John Forster, VP International Sales & Corporate Development, FLEXcon. “This synergistic relationship will allow SMI and FLEXcon to jointly provide exceptional products into the Indian market without the challenges of time differential or cultural barrier.”
The offering will include selections from established product lines such as THERMLfilm NEXgen and COMPUcal EXCEL as well as FLEXcon’s recently launched FLEXcon NEXgen line. All are UL-recognized and easily adoptable into a printer/converter’s UL file, enabling them to support equipment OEMs that sell into regions of the world that require it. Most products also comply with both REACH and RoHS. The products utilize some of FLEXcon’s highest-performing adhesives along with topcoats that optimize printability with conventional, digital and hybrid printing platforms. Products will be stocked in either 27” or 30” masters with custom finishing available from SMI.
“The addition of durable labeling products from FLEXcon to our offering is in line with SMI’s resolve to provide Consistently Relevant Solutions to our customers in an ever-broadening durable labels market,” says Ajay Mehta, Founder & Managing Director, SMI. “As solutions partners working collaboratively, our two companies can ensure that printer/converters in our region have convenient access to the highest-performing materials on the market today.”
SMI is based out of Ambernath, 60 Km from Mumbai and has a facility in UAE as well.